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The GEO Journal

Strategic guides and tactical advice for winning AI citations. Honest perspectives on GEO and how B2B brands get recommended by AI engines.

GEOAI SearchStrategy

The Shift to AI Search: What It Means for B2B Brands

More and more B2B buyers are starting vendor research inside AI assistants. Here is what that shift means for how you get discovered — and what you can do about it.

May 28, 20267 min readCitora Team
ChatGPTGEOMeasurement

How Often Does ChatGPT Recommend Your SaaS? Here Is How to Find Out

AI engines do not recommend brands randomly. There is a pattern — and once you understand it, you can start optimising for it.

May 20, 20266 min readCitora Team
StrategySourcesContent

The 7 Sources AI Engines Cite Most (And How to Get on Each)

AI engines pull from a surprisingly consistent set of trusted sources. Here is how to build genuine presence on each one.

May 12, 20269 min readCitora Team
StrategyGEOSEO

GEO vs SEO: The New Rules of B2B Discovery

SEO optimises for Google. GEO optimises for AI. Here is why you need both, and how to build a unified discovery strategy.

May 5, 20266 min readCitora Team

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